# WhatsApp

Whatsapp report helps the supervisor to get an overview of the status of all Whatsapp broadcasts. The Whatsapp analytics page is now segregated into Business Initiate Conversation (BIC) and User Initiate Conversation (UIC).

User initiate conversation is when customers initiate a conversation with your company's Whatsapp business. Meanwhile, the business-initiated conversation begins when your business sends a broadcast message to all of your customers.

{% hint style="info" %}
**Note:** If your customers send the message first and then your business sends the broadcast message within 24 hours, the message is still classified as UIC message.
{% endhint %}

To begin, login as **Supervisor** or **Administrator**, then go to the **Analytic** menu and click the **WhatsApp** menus, then you will see a Whatsapp usage page such images below.

![WhatsApp Report](https://765826444-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FLYDAnLjpg2T8z2BplJOS%2Fuploads%2FAYGQykGgW0ilgwxt7DQ0%2FWhatsapp%20analytic.png?alt=media\&token=90e60147-7c30-4ddd-9c46-a883192833b6)

### Business Initiate Conversation (BIC)

![WhatsApp Report Business Initiated Conversation](https://765826444-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FLYDAnLjpg2T8z2BplJOS%2Fuploads%2Fj6Z9rSnZW3SPkS77w5Sw%2FBIC.png?alt=media\&token=ad24f292-0737-4d67-855e-20bebe516ce3)

The graph on the business initiated conversation tab explains:

<table><thead><tr><th width="245">Name</th><th>Description</th></tr></thead><tbody><tr><td>Total </td><td>Total broadcast message. </td></tr><tr><td>Read</td><td>Broadcast message has been read by customer.</td></tr><tr><td>Delivered</td><td>Broadcast message has been received by customer.</td></tr><tr><td>Sent</td><td>Broadcast message has been sent to customer but customer hasn't received yet.</td></tr><tr><td>Failed</td><td>Broadcast message failed to send. </td></tr></tbody></table>

In addition to bar charts, this report also contains detailed table information of all broadcasts initiated by your business. The following is an explanation of the table information:

<table><thead><tr><th width="252">Name</th><th>Description</th></tr></thead><tbody><tr><td>Title</td><td>Your broadcast title. </td></tr><tr><td>Recipients</td><td>Your broadcast recipient's number.</td></tr><tr><td>Sender </td><td>Your business whatsapp number.</td></tr><tr><td>Template </td><td>Broadcast template name used to send messages.</td></tr><tr><td>Origin Type </td><td><p>Indicates the Whatsapp template category is used to broadcast. There are three categories, i.e.,</p><ul><li>Utility</li><li>Marketing</li><li>Authentication</li></ul></td></tr><tr><td>Status</td><td>Your broadcast status. </td></tr></tbody></table>

### User Initiate Conversation (UIC)

![WhatsApp Report Business Initiated Conversation](https://765826444-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FLYDAnLjpg2T8z2BplJOS%2Fuploads%2F0CagjIXxFbNnTDHTvmo2%2FUIC.png?alt=media\&token=3c069627-4ca4-4d74-ad5f-89dde832963e)

The graph on the user initiated conversation tab explains:

<table><thead><tr><th width="233">Name</th><th>Description</th></tr></thead><tbody><tr><td>Total </td><td>Total broadcast message. </td></tr><tr><td>Sent</td><td>Broadcast message has been sent to customer but customer hasn't received yet.</td></tr><tr><td>Delivered</td><td>Broadcast message has been received by customer.</td></tr><tr><td>Read</td><td>Broadcast message has been read by customer.</td></tr></tbody></table>

In addition to bar charts, this report also contains detailed table information of all broadcasts initiated by your user. The following is an explanation of the table information:

<table><thead><tr><th width="239">Name</th><th>Description</th></tr></thead><tbody><tr><td>Recipients</td><td>Your customer's number.</td></tr><tr><td>Sender </td><td>Your business whatsapp number.</td></tr><tr><td>Date</td><td>Indicates when the bot first replied to your customer's message. </td></tr><tr><td>Status</td><td>Your broadcast status. </td></tr></tbody></table>